FMCG & Retail
The Fast Moving Consumer Goods (FMCG) and Retail sectors have experienced significant expansion in recent years which brings significant growth in complexity to their businesses. Enterprise Optimizer® is designed to assist businesses in this sector rationalise the tactics and operations being executed, through a unified strategic optimisation framework for decision making.
Consolidation and the rise of Retail as the dominant force in the sector brings added pressure to supplying businesses and results in an exponential increase in system investments, particularly in supply chain management to provide a collaborative layer to aid communication and plan execution.
Despite significant investments that have enhanced operational performance, it's difficult for these companies to address financial objectives. The problem is a lack of integration between operational and strategic financial decision-making.
Typical scenarios that can be solved with
Enterprise Optimizer®
- How can I drive profit from my business?
- What product mix provides me with the best return?
- Where should I locate my warehouses?
Enterprise Optimizer® provides the best decisions to drive the business towards achievement of its financial goals while simultaneously recognising the constraints to be considered and managed. Enterprise Optimizer® has been used to solve a multitude of different types of solutions in the following areas:
- Product mix analysis, contribution and optimisation
- Distribution network design and optimisation
- Store/warehouse location optimisation
- Production optimisation
- Open/close analysis
- Product pricing analysis and optimisation
- Sourcing optimisation (ingredients, commodities)
- New product launch management
